Meet the Panel:

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Sherry Bonelli, Owner of Early Bird Digital Marketing, is a Search Engine Optimization (SEO) and Digital Marketing Professional with 24+ Years’ Experience.

Sherry Bonelli, owner of early bird digital marketing, is a Search Engine Optimization (SEO) and digital marketing professional with 24+ years’ experience. Her digital marketing agency, early bird digital marketing, serves clients all over the country.

Sherry is a Google Business Profile Platinum Product Expert and is a columnist for leading marketing websites like Search Engine Journal, Search Engine Land, MOZ, Adweek and others. She received Search Engine Land’s 2018 SEO Contributor of the Year Award.

She is a recognized presenter and speaker at leading digital marketing conferences, podcasts and webinars like Traffic & Conversion Summit (2018, 2019, 2021), State of Search, Content Marketing World, Digital Marketer, SCORE, MOZ, Edge of the Web, Local Marketing Institute, Midwest Digital Marketing Conference, Duct Tape Marketing and others. Sherry holds a Master’s Degree in Internet Marketing. She is also a LinkedIn Learning Instructor, Adjunct Instructor for several universities and is the host of The Marketing Plan Podcast.


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Steve Wiideman, Senior Search Strategist, Wiideman Consulting Group

Specializing in strategic planning for multi-location and franchise brands, Steve Wiideman, of Wiideman Consulting Group, considers himself a scientist and practitioner of local and ecommerce search engine optimization and paid search advertising. Wiideman has personally played a role in the inbound successes of brands that have included Disney, Linksys, Belkin, Public Storage, Honda, Skechers, Applebee's, IHOP, Dole, and others. Many of the mentioned projects with emphasis on strategy, planning and campaign oversight.



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Stefan Somborac, Founder of Marketing Metrology and GBP Product Expert

Stefan is a mechanical engineer who went to business school and became a marketer. He is a Google Business Profile Gold Product Expert. Stefan loves working with small businesses where the results of effective marketing are appreciated by the people who care about the business the most: its founders and owners.