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Featured speakers:

Joel Headley

Joel Headley
VP of Product, Press Ganey

Prior to working at Press Ganey, Joel notably spent 12 years at Google, where he led Consumer & Partner Operation teams for Geo products such as Google Maps, Google Earth, Local, and SketchUp, as well as integrations in Search and Knowledge Engine. He went on to serve for five years as the Director of Product of Local SEO and Practice Marketing at PatientPop, where he helped grow the company from $1MM to $77MM in annual recurring revenue (ARR). In 2020, Joel founded Leadferno, a SaaS company enabling businesses to create conversations that increase sales lead volume and close rate with omni-channel messaging.

Scott McNulty

Scott McNulty
Director of Account Strategy, Rio SEO

Scott McNulty is Director of Account Strategy at Rio SEO and an experienced Mobile and Location Strategist. Scott has been working in local search for over 10 years and has over 20 years of sales and marketing experience. Scott is the President of the SoCal Chapter of the LBMA.

Joy Hawkins

Joy Hawkins
Owner/Founder of the Local Search Forum, LocalU, and Sterling Sky

Joy is the owner of the Local Search Forum, LocalU, and Sterling Sky, a Local SEO agency in Canada & the USA. She has been working in the industry since 2006, writes for publications such as Search Engine Land, and enjoys speaking regularly at marketing conferences such as MozCon, LocalU, Pubcon, SearchLove, and State of Search. You can find her on Twitter or volunteering as a Product Expert on the Google My Business Forum.

Mike Blumenthal

Mike Blumenthal
Co-founder of Near Media and LocalU

Mike has offered web services since 1995 and has focused on Local Search since Google Maps was released in 2004. He co-founded LocalU in 2009 (acq. by SterlingSky) GatherUp in 2012 (acq. by Traject).

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