Local Social Media Marketing for Enterprise Brands [E-Book]
Most consumers have adopted social media to connect with friends and family, but also increasingly use it as a way to shop and make purchasing decisions. In fact, 54% of social media users are researching products on these platforms. Savvy brands recognize these trends and are seizing the opportunity to connect with their customers on social channels. However, managing your social media at scale across all your locations can present a challenge for even the most seasoned local marketers.
How can brands meet their customers on every social channel their target demographic is using? How can they respond to each customer interaction? And, how can brands use social media in a more local-focused way at each of their locations?
Scaling up the use of diverse social media platforms locally across multiple locations is inevitably a challenge for many brands. To do it efficiently requires specialized software tools and a solid strategy to make sure you’re maximizing your efforts. However, if done right, the benefits are enormous.
In this guide, you’ll learn more about:
The top social media platforms and which verticals each one is best suited for
How to localize your social channels at scale
Which tools will help you monitor and respond to all your channels
Which platforms your brand should focus your attention on
Download your free copy of "Local Social Media Marketing for Enterprise Brands" today!