Consumer behavior is evolving rapidly, and local search is at the heart of the transformation. With 90% of consumers conducting online searches daily and 74% relying on local reviews before making decisions, businesses must adapt to new expectations for visibility, accuracy, and engagement.
In this webinar, we’ll break down the latest findings from our 2025 Local search consumer behavior study, providing actionable insights to help enterprise and multi-location brands refine their local marketing strategies. We’ll explore the intersection of local search, online reputation, and customer experience—helping you stay ahead of the competition.
Register now to learn:
- How consumers are searching, which platforms they trust, and the evolving role of AI in search results.
- Why online reviews influence nearly every consumer decision and how businesses can leverage them for success.
- Understanding hybrid shopping trends and how businesses can create seamless local experiences online and offline.
- Must-know strategies for Google Business Profiles, Apple Maps, and AI-driven search features to enhance visibility
